Resources

Hospital Fundraising Best Practices

August 19, 2011

by William J. Moran, J.D., M.S.Ed. A development audit of three major hospitals culminated in a list of ‘best practices’.  These practices are: 1. Managing Relations with Hospital Administration Hospital…

Encouraging Gifts of Stock

August 19, 2011

by William J. Moran, J.D., M.S.Ed.   Sample Language for Encouraging Gifts of Stock How to Give Stock Gifts of appreciated stock have significant tax advantages to the donor and…

9 Ways to Reduce Taxes and Make a Gift

August 19, 2011

by William J. Moran, J.D., M.S.Ed. Here are 9 ways to reduce taxes and make a gift.  This language is great for planned giving brochures. 1.  GIFTS OF CASH: If…

Fundraising Ladder of Effectiveness

August 19, 2011

by William J. Moran, J.D., M.S.Ed. What are the most productive ways to raise funds for your nonprofit?  Today, the fundraising landscape is in transition.  Are emails more effective than…

Fund Raising’s 13 Biggest and Most Costly Mistakes

August 18, 2011

by Chris Peterson Contributions, March-April 1994 Thinking your organization will attract support simply because it is a good cause. Organizations must attract support the old fashioned way – earn it….

Campaign Pledge Form

August 13, 2011

by William J. Moran, J.D., M.S.Ed. A campaign pledge form provides individuals and families with a clear and convenient way to express their commitment to support an organization’s mission. This…

How to Solicit in a Campaign

August 13, 2011

by William J. Moran, J.D., M.S.Ed. The principle of sequential solicitation is a simple but critical secret to success. Always solicit from the top down and from the inside to…

12 Attributes of Great Nonprofit Leaders

July 8, 2008

by William J. Moran, J.D., M.S.Ed.   Following are 12 attributes to look for in a great nonprofit executive director/CEO. No one has all of these traits but they are…

Hiring a Nonprofit Executive Director

July 8, 2000

by William J. Moran, J.D., M.S.Ed.   1. Make Interim Arrangements for the Agency’s Management. The interim period between CEO’s is a difficult time, especially if the prior CEO left…